Best LinkedIn Accounts to Follow for B2B Marketers (2023)

Written By Alex Cherry

As a B2B marketer, it has always been a struggle to keep myself updated on the latest development in the industry. You never know what’s brewing behind those corporate doors; before you know it, a new trend has already taken the industry by storm. And this is where I decided to take advantage of LinkedIn. After careful research and spending hours looking at LinkedIn accounts, I came up with a list of some of the best accounts to follow for B2B Marketers. By following these industry experts on LinkedIn, you can stay ahead of the curve and be the first to know about all the latest trends.

Neil Patel

As a B2B marketer, you should definitely follow Neil Patel on LinkedIn. He’s a great source of information and inspiration and can help you take your marketing game to the next level. Neil is a well-known expert in the field of digital marketing and has helped countless businesses grow their online presence and reach their target audiences. Whether you’re looking for advice on content marketing, lead generation, or any other aspect of B2B marketing, Neil is sure to have something valuable to share. 

Brian Dean

When it comes to B2B marketing, Brian Dean is one of the leading experts. He has a wealth of experience and knowledge in the field and is always happy to share his insights with others. One of the things that makes Brian so successful is his ability to connect with his audience. Brian understands what they want to know, and delivers it in a way that is both informative and engaging.

Brian’s LinkedIn profile is full of useful information for marketers. He regularly posts articles and tips on how to improve your marketing strategies and provides insights into the latest trends in the industry. If you are looking for advice on B2B marketing, then you should definitely check out Brian Dean. He is someone who can really help you take your business to the next level.

Michael Moynahan

As the Chief Marketing Officer at B2B Insiders, Michael Moynahan has a wealth of experience working with businesses. He has seen firsthand how important it is for businesses to have a strong online presence, and content is a key part of that. That’s why he’s written this blog post on the importance of content marketing. In it, he discusses how content can help businesses reach their target audiences, build trust and credibility, and drive conversions. He also shares some tips on creating high-quality content that will resonate with your audience.

Douglas Burdett

When it comes to B2B marketing, Douglas Burdett knows his stuff. The former artillery officer turned marketing agency principal has worked with some of the biggest names in the business, and he’s not afraid to share his wealth of knowledge with others. Douglas discusses the importance of understanding your audience, creating valuable content, and building relationships. He is constantly testing and experimenting with different marketing channels and strategies and sharing his findings with his clients and followers. In addition to this, Douglas is also the host of The Marketing Book Podcast and produces, where he interviews some of the top marketing minds in the world.

Ryan Deiss

As the CEO and founder of DigitalMarketer, Deiss has continued to innovate and lead the way when it comes to content marketing, email marketing, and overall marketing strategy. His LinkedIn is a great resource for any B2B marketer, whether they’re just getting started or are looking to take their game to the next level.

Ryan Deiss is a highly sought-after speaker and consultant and has been featured in many publications, including Forbes, and Inc. Ryan Deiss is a passionate advocate for the power of digital marketing and has helped businesses of all sizes harness its potential. He is a firm believer in the importance of data-driven marketing and has used his knowledge and expertise to help businesses grow and succeed.

Michele Linn

Michele is a highly experienced and respected B2B content marketing strategist. Her expert guidance and strategic thinking has helped countless businesses grow and thrive. Michele is also a passionate writer and a founding member of the website Savvyb2bmarketing, where she provides valuable insights and advice on various topics. 

She understands the challenges and opportunities that come with content marketing. Michele is able to provide valuable insights and advice that can help businesses overcome these challenges and take advantage of these opportunities. With Linn’s help, you’ll be able to develop a content marketing strategy that will help your business stand out in the crowd. What I personally like about her is her data-driven approach and the solutions she provides to create an effective B2B marketing campaign.

Related Questions

Is LinkedIn good for B2B marketing?

LinkedIn can be a powerful tool for B2B marketing. It can help you find potential customers and partners. You can search for individuals or businesses and view their profiles to learn more about them. LinkedIn also allows you to create targeted lists of potential customers and send them customized messages.

Why B2B marketers should use LinkedIn?

B2B marketers should use LinkedIn because it is the most effective platform for reaching out to other businesses. It allows you to connect with other businesses in your industry and share information about your company and your products or services. Additionally, LinkedIn provides a great way to network with other professionals and build relationships.

Key Takeaway

There are many great accounts to follow on LinkedIn for B2B marketers in 2023 including the ones above. These accounts will keep you up-to-date on the latest trends and changes in the industry and can help you improve your own marketing strategies.