Social media like LinkedIn is a perfect platform for finding potential talent. LinkedIn recruiter is a premium tool that helps you find the best candidates efficiently. It offers many benefits to employers, but it’s definitely not free. In this article, we will guide you about the cost of the LinkedIn recruiter and answer the question that is probably on your mind: is it worth it?
What is the cost of a LinkedIn Recruiter?
The cost of LinkedIn Recruiter depends on several factors, such as the number of licenses purchased and whether you choose a monthly or yearly plan. There are two plans for recruiters: ‘LinkedIn Recruiter’ and ‘LinkedIn Recruiter Lite.’ LinkedIn Recruiter has two options: ‘Corporate’ and ‘Professional Services.’ LinkedIn Corporate costs $8,999 annually or $895 per month. While it may seem a lot, the advanced recruiting tools are sure to provide maximum return on your investment. However, if you cannot afford it, you can opt for Recruiter Lite which costs $1,680 billed annually or $170 per month.
Is LinkedIn Recruiter worth it?
LinkedIn Recruiter is not a cheap option for HR services. So, for most small and medium-sized businesses, LinkedIn Recruiter Lite provides the necessary features at a lower price. However, if you feel that some LinkedIn Recruiter features are indispensable for your business and have the HR budget, then you should go for it. If you are unsure whether you need the LinkedIn Recruiter or not, you can ask for a free demo of the service, and their sales team will be able to answer your concerns.
What is the difference between LinkedIn Recruiter and Recruiter Lite?
LinkedIn Recruiter (Corporate and Professional Services)
- InMails – 150 InMails per month
- Search – 40 search filters
- Reports – Jobs and InMails reporting, insights into recruiter pipeline, usage, and performance summaries.
- Collaboration – Multi-user account is available
LinkedIn Recruiter Lite
- InMails – 30 InMails per month
- Search – 20 search filters
- Reports – not available
- Collaboration – multi-user account not available
How to use LinkedIn Recruiter?
To use LinkedIn Recruiter, you must have a personal LinkedIn account. Login to your account, and at the top right corner, there is an option named ‘recruiter’ on the homepage. Click that button and go to the advanced search feature to put the job title, location, skills, etc. You will find lots of profiles according to your search.
Using LinkedIn Recruiter, you can quickly find the right candidate for your work. You can search for candidates for a specific role. To do that, you need to first create a project and fill in all the details in the project for the role you are looking for. LinkedIn will help you find the appropriate candidate based on your applied filters. You can shortlist candidates and send direct messages to them.
What features does LinkedIn Recruiter provide?
- Advanced LinkedIn InMail Capabilities – You get access to both personalized and bulk InMail messages. It saves you time writing personalized messages to each professional you find interesting.
- Advanced Search Filters – Recruiter provides advanced search filter options that help you narrow your search to a few candidates in seconds. You have to set the filter according to your needs and let the LinkedIn search engine find the right candidate for you. Some filters include location, field of study, degrees, years in current position, job titles, and ‘open to work’ status.
- Access 3rd-degree LinkedIn connections – LinkedIn Recruiter allows you to connect with 3rd-degree LinkedIn connections, which is impossible with Recruiter Lite.
- Get Recommendations – When you use the same filters repeatedly, LinkedIn Recruiter understands who you are searching for and sends you recommended matches daily. The recommendations are based on your previous searches, not the new ones.
- Team Collaboration – This feature helps you collaborate with your team members and clients. You can share candidates’ profiles with your team and work together on assessing the candidate’s skills and suitability for the given role.
How to get the most from LinkedIn Recruiter?
Convert your company followers into hires
Research shows that 58% of people who follow your company page are interested in working for you. Your company followers are 95% more likely to accept your InMail messages, with 81% likely to respond. When you search to hire someone for an opening, filter the results to capture people who already follow your company. Message those people first to get the most response. These people will be more willing to work and hence will respond to you positively.
Create your pipeline and search in one place
Create a project in recruiter for each position and then search within that project for specific results. You can seamlessly switch between your pipeline and project. With a click, you can hide candidates unsuitable for the role and save the best candidates for the project.
Send Effective InMail messages
You get 150 InMail messages with LinkedIn Recruiter, so use them wisely. The best messages are polite and conversational, with less than 100 words. Inform them why you are reaching out to them and why they are the perfect match for the position. And don’t forget to thank candidates at the end of the conversation for taking out their time to read your message.
Why can’t I access my LinkedIn recruiter account?
There can be a few reasons for not being able to access your LinkedIn Recruiter account:
- If you are logging in from multiple devices
- If there are some payment issues in your subscription
- Maybe LinkedIn has blocked or restricted your account for some reasons
Key Takeaways
LinkedIn is indeed the best choice for recruiting since people tend to update their profiles more frequently on the platform. However, choosing the right LinkedIn subscription for recruiting can be tricky and depends on your company’s needs. If your hiring needs are constant, and you have an entire team of HRs, you should choose LinkedIn Recruiter. On the other hand, if you are willing to sacrifice all showstopper features, you can subscribe to Recruiter Lite.
